About

We are for the innovators, forward thinkers, thought leaders, crowd creators and risk takers

Forefront is an experiential and entertainment agency with access to a distinct portfolio of live, virtual and hybrid event platforms collectively designed to build connections between brands and their audiences.

WE CREATE BRAND EVANGELISTS

Beautifully showcasing your brand is ​our passion. We firmly believe that experiences build connections and ​forge community. We care deeply about ​creating experiences and content that move people and businesses and set the bar for everyone else.

WE ARE CROWD CREATORS

We are energized by bringing people together with shared passions, ideals and goals.​ Our multidisciplinary background allows our​ team to step into any event scenario and thrive. We offer turn-key, full-scale event management for events ranging in size from 50 to over 400,000 attendees.​

​Forefront is the event management company behind The Austin Trail of Lights, Live In The Vineyard, Live In The Vineyard Goes Country, Live In The Vineyard Elevation, Keep Austin Weird Live Events and (Texas Longhorn favorite) Bevo Blvd.

WE ARE CONTENT CREATORS

Forefront Studios is a wholly owned internal content creation entity within Forefront Networks specializing in turnkey video production and distribution services across an unlimited variety of project platforms.

From concept-to-completion, script-to-screen, Forefront Studios collaborates with our partners to produce compelling and engaging content deliverables. In addition, FFS produces and distributes owned entertainment properties including The Texas Music Scene.

Forefront Networks is an Austin-born experiences and production company that builds large-scale community celebrations and high-touch experiences and corporate hospitality. Since 2010, we’ve paired public/private partnerships with turnkey production and content to help brands reach audiences year-round. In March 2026, Forefront is debuting Hill Country Reserve, an invitation-only, multi-day experience invites guests to discover an intimate fusion of songwriter-driven music, culinary artistry, winemaker selections and crafted pours in and around the storied town of Fredericksburg, Texas.

Milestones:

  • 2010: Founded in Austin; public/private partnership focus
  • 2012: Austin Trail of Lights becomes flagship (400,000+ annual attendees)
  • 2016-2018: National expansion into major festivals & hospitality; UT’s Bevo Blvd. launched; Crew+ acquired; “Keep Austin Weird” marketing rights licensed
  • 2019-2022: Luxury destination events scale (Live In The Vineyard | Napa) & (Elevation | Beaver Creek)
  • 2022: Forefront Studios launched; The Texas Music Scene acquired; Client activations expand to National Finals Rodeo and New York City
  • 2024: Awarded production of the Austin Symphony Orchestra 4th of July Concert and Fireworks; launched inaugural 2-day Star-Spangled Fest; Texas Music Scene goes on tour
  • 2025: Forefront Experiences launches with corporate clients looking to entertain at The Masters and FIFA World Cup
  • 2026: Hill Country Reserve will debut in March 2026 in Fredericksburg, TX

Our Team

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Jay Watson

Chief Executive Officer

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Clint Campbell

Chief Financial Officer

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Jon Love

Chief Growth Officer

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Maggie Watson

Corporate Partnerships

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Tony Gates

Content + Distribution

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Sarah Zwisler

DESTINATION EVENTS

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Kathleen Magner

VIP + CORPORATE EVENTS

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Allegra Benz

EXPERIENTIAL SERVICES

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Grant Watson

Experiential Services + Operations

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Deb Coulter-Bueide

VIP + CORPORATE EVENTS

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Teri Smart

Marketing

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KIM EGNER

CREATIVE + EXPERIENCE

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Lauren Fish

Marketing

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Deidra Sibila

Marketing

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Catherine SIDLE

Marketing

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CARISSA JOY

Human Resources

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Michelle Johnson

Finance + Operations

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Tammy Johnson

Finance + Operations

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Catalina Leiva

Finance + Operations